via churchmarketingsucks.com With only 40 respondents, I don't know how solid this data is but I still find it interesting. You can follow the 'via' link above to go to the source to read the rest of the article. e1evation = "simply powerful social media"!
Tag: Business
Your First Moves in Social Media
Image by acnatta via Flickr Okay, so you’ve decided I’m not crazy, and you’re going to try out some of this social media stuff. Where should you start? I’ve got some advice. via blog.success.com If you're intrigued by the idea of applying social media to your business, you'll want to follow the 'via' link to … Continue reading Your First Moves in Social Media
B2B Social Media And Lead Generation
Image via CrunchBase With a business blog, there are many different ways to get people to become a “lead” from a visitor. For example: including buttons in the sidebar to talk to a representative, or text links within content to whitepaper landing pages or to download content. HubSpot has found it successful to add calls … Continue reading B2B Social Media And Lead Generation
5 Steps to Reduce the Pain of Starting a Business Blog
Image by kk+ via Flickr Blogging can be intimidating for someone who hasn’t done it in the past or grown up in the age where everyone has a personal blog. It is, however, critical that business owners and marketers ‘blog for business.’ Putting pen to paper or more appropriately, putting fingers to your keyboard is … Continue reading 5 Steps to Reduce the Pain of Starting a Business Blog
400 posts redux; Lesson #1
Image via CrunchBase This is the first post in what I anticipate will be a 7 part series... 11 months ago, I posted this introspective piece on the results I was getting from blogging... Yesterday, I passed the 400 post mark. 400 posts over 18 months. Wow! Roughly a post a day for a year … Continue reading 400 posts redux; Lesson #1
What do the latest social media stats mean for your business?
Image by the tartanpodcast via Flickr A global business I’m working with is run by a very successful woman who is rarely in her office–or in her home state, for that matter. She spends a large percentage of her time developing relationships with her clients in other parts of the world and making them wildly … Continue reading What do the latest social media stats mean for your business?
How Businesses Are Unleashing Their Employees’ Social Media Potential
Image via CrunchBase We know it’s a brave new world for consumers and brands. If United breaks your guitar, or your Maytag doesn’t work properly, you can take on the company that messed with you via social media — and you may well win. But technology empowerment works both ways. Consumers can take a stand … Continue reading How Businesses Are Unleashing Their Employees’ Social Media Potential
Big Talk. Small Acts.
Cover of Paranormal Activity If you're going to do anything in Marketing, is it more important to focus on "how many?" people you put your message in front of or "who?" you put your message in front of? You can see this as the classic "quantity over quality" debate or you can look at it … Continue reading Big Talk. Small Acts.
The Birth of Product Evangelism
Image via CrunchBase Over the last decades, salespeople often used the power of personality, or the development of a relationship to build trust and heavily influence what a sales prospect would think of the product. In other words, the better a person was at the art of sales, the less the product they were selling … Continue reading The Birth of Product Evangelism
Warmth, Competence and the Value of Social Media
Image via Wikipedia Pop Quiz: How would customers rate your organization on characteristics like "honesty and trustworthiness" and "acts in the customer's best interests?" While those may seem like far from relevant concerns in the realm of social media, I assure you that they should be among the first things you think about. Yet another … Continue reading Warmth, Competence and the Value of Social Media
Todd Lohenry LLC 