Trending: Contrite Facebook CEO promises new privacy controls

Buffeted by privacy snafus and the lingering fallout from a damning, years-old instant messaging thread, Facebook chief exec Mark Zuckerberg switched into full-on damage control Monday, confessing that the sprawling social network had "missed the mark" when it comes to its complex privacy controls — and pledging to do better. In an open letter published … Continue reading Trending: Contrite Facebook CEO promises new privacy controls

Why Your Company Needs to Embrace Social CRM

If you have been tracking conversations around social media for business, you have undoubtedly come across people talking about Social CRM. If you are anything like me, the first time you heard it, you probably rolled your eyes and said, “Ugh, another social media buzzword!” And while I do take issue with the jargon itself … Continue reading Why Your Company Needs to Embrace Social CRM

Study Shows Time Pays With Social Media Marketing

Have you asked this question: Is the time I invest with social media really worth it?  Whether you’re new or an old hat with social media, chances are you’ve wondered if the time commitment is really worth the return on investment (ROI). Make no mistake about it:  a true investment of time and resources is … Continue reading Study Shows Time Pays With Social Media Marketing

Facebook and Others Caught Sending User Data to Advertisers

The Wall Street Journal is reporting on what could be a major scandal brewing for Facebook, MySpace and other social networks: despite assurances to the contrary, the sites have apparently been sending personal and identifiable information about users to their advertisers without consent.Large advertising companies including Google’s DoubleClick and Yahoo’s Right Media were identified as … Continue reading Facebook and Others Caught Sending User Data to Advertisers