New Facebook Privacy Controls Arrive on Wednesday

On Sunday, Facebook CEO Mark Zuckerberg promised simplified privacy settings “in coming weeks.” It now looks like that timetable has been bumped up, with an executive at the social network revealing at an event in New York that new features will launch tomorrow.What those features might look like is still anyone’s guess, but we’d expect … Continue reading New Facebook Privacy Controls Arrive on Wednesday

Social Media is Simpler Than You Think

In reality, social media marketing is simpler than you’ve probably been led to believe. At its core, social media is not about doing new things, but about doing things you’ve always done as a business person differently. Specifically, social media marketing involves five common, very traditional business activities. It provides a rich new toolset and … Continue reading Social Media is Simpler Than You Think

11 Myths of Social Media Marketing

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. They wonder if their organizations are doing enough, if they are doing things right, even if they should be involved in social media at all. This confusion is partly due to some still-common … Continue reading 11 Myths of Social Media Marketing

How Facebook’s ‘Community Pages’ and Privacy Changes Impact Brands

Facebook has launched  several new policies and features since the F8 Conference ‘Crusade of Colonization’ which has resulted in a large backlash from media around user privacy.  It’s not clear if beyond the vocal media if users will leave the site in droves.  Perhaps more importantly,  Facebook launched “Facebook Community Pages” (read the official post) … Continue reading How Facebook’s ‘Community Pages’ and Privacy Changes Impact Brands

Google Reader tells Google what you Like and what to Index

While most of the Facebook’s generation kids who populate the Internet nowadays have no idea about what RSS feeds are (but likely “follow” CNN on Twitter), there is still some percentage of tech-savvy people (me included) who take a look to their favorites feeds every morning before starting their day. Not many RSS feeds reader … Continue reading Google Reader tells Google what you Like and what to Index