Email Overload: Download a Free Copy of David Allen’s Email Rules

Having problems managing email? David Allen, author of Getting Things Done and inspiration for a lot of posts 'round these parts, gives away a free four-page PDF at his website that covers his basic principals for keeping email organized. Getting specific without going too in-depth, he explains the 'two minute rule,' why action-able emails should … Continue reading Email Overload: Download a Free Copy of David Allen’s Email Rules

A Tale of Three Websites

Here's a case study -- unscientific as it may be -- about 3 websites. One is 12 years old, one 7 years old, the other was launched a little over two months ago. The first belongs to radio station WORQ, the second belongs to WTAQ, the third also belongs to WORQ -- both stations serve … Continue reading A Tale of Three Websites

6 Ways to Optimize Your Blog for Search Engines

Image via Wikipedia In an earlier article, I talked about the importance of blogging and search engine rankings. However, once you’ve got the blog up and running, the next thing to do is to start optimizing your posts for the search engines. Although search engine optimization (SEO) can be overwhelming to the newcomer, once you … Continue reading 6 Ways to Optimize Your Blog for Search Engines

B2B Social Media And Lead Generation

Image via CrunchBase With a business blog, there are many different ways to get people to become a “lead” from a visitor.  For example: including buttons in the sidebar to talk to a representative, or text links within content to whitepaper landing pages or to download content.  HubSpot has found it successful to add calls … Continue reading B2B Social Media And Lead Generation

Make the switch to Posterous [+ WordPress]

A couple of weeks ago, the brilliant guys at Posterous started an even more brilliant marketing campaign to tout the efficacy of their Posterous platform against other blogging tools. They culminated their campaign with a post on the 'Top 5 reasons to switch from WordPress to Posterous' by saying... "We’d be crazy to declare war … Continue reading Make the switch to Posterous [+ WordPress]

Blogging is the answer. Now, what is the question?

My business website is one of the most visited sites in Wisconsin, outranking websites with much bigger brands, more popular products, and bigger marketing staffs. How do I do it all by myself? The short answer is that I blog. The longer answer is that I have a documented workflow that anyone can use to … Continue reading Blogging is the answer. Now, what is the question?

Kick Off Your Web Project the Right Way

I don't normally post over here very often but since this is a busy week for Todd I figured I would share a few things.  Normally I blog about making beer and staying productive but lately I've been spending a lot of time exploring project management, web development and freelance contracting.Today I want to share … Continue reading Kick Off Your Web Project the Right Way

Why no one is reading your blog…

You want to throw a party and have lots of people show up. You want to have a successful blog but you want people to read it. It's a trick So here's the trick (and it really is a mental trick).  You have to write a blog post like someone is reading it...even if no … Continue reading Why no one is reading your blog…