I keep telling you…

...that in order to thrive, not just survive, on the internet, you've got to master RSS feeds! Perhaps if someone else explains it this time, it will start to sink in..."RSS or “Really Simple Syndication” is a term used to explain how, instead of you having to chase all over the Web to find the … Continue reading I keep telling you…

I’m working on a project…

...to put my business online using only tools that are freely available from Google. The purpose of the exercise is to 'eat my own dog food' so to speak and thereby demonstrate that it's possible for any entrepreneur, SMB, volunteer group, etc. to have a robust web presence and take advantage of these tools for … Continue reading I’m working on a project…

Tactic #3: Blogging. The ‘why’ and the ‘how’…

Image via Wikipedia Tactic #3 in the series 'tactics and tools for tightening your tribe using social media' is blogging and I'll be covering not only the why but the how. Admittedly, though, the more obvious something is to me, the harder it is to write about it and blogging falls into the 'duh' category … Continue reading Tactic #3: Blogging. The ‘why’ and the ‘how’…

There is no ‘easy button’…

Image by spackletoe via Flickr...for social media, but there are some good, fast, and cheap tools that are simple to use and support the social media lifestyle. Unfortunately, most companies are taking a different approach. My good friend Dana VanDen Heuvel scratches his head here..."I was in a meeting recently where I witnessed a demonstration … Continue reading There is no ‘easy button’…