Image by ttnk via Flickr Because of a twitter exchange, a CEO of a company sent me their website link and asked me to check it out. After a minute of arriving, I left. I couldn't tell who it was for, I couldn't even tell what it was. Rather than ignoring this email, I wrote … Continue reading “No, Really, I am the Swiss Army Knife of XYZ”
Tag: Twitter
Campaigns not buying social media
Image via Wikipedia How effective new media can be for candidates looking to convert an online presence to a victory on Election Day, however, is still a subject for debate. Some believe that while effective Twitter or Facebook accounts can make candidates more approachable, they also can make politicians into more polarizing figures. The prime … Continue reading Campaigns not buying social media
6 Easy Ways to Get More Visitors to Your Blog
Image via CrunchBase A blog is an important asset to any business. It allows you to gain visibility as a thought leader, engages your audience in conversation, and acts as link bait. But you can only reap these benefits if you can actually get visitors to your blog. By now, we all know that content … Continue reading 6 Easy Ways to Get More Visitors to Your Blog
Will blogging become essential for lawyers to establish trust?
Image via Wikipedia In order to establish trust these days, producing helpful content for your target audience is essential. This per John Jantsch, publisher of Duct Tape Marketing, a leading resource on small business marketing. ...[P]eople today have come to expect to find information about any product, service, company, individual, cause or challenge they face … Continue reading Will blogging become essential for lawyers to establish trust?
Social Networks: Going Public or Keeping Private?
Image via CrunchBase Everything you do online is "putting it out there"—that is, putting yourself out there. And when it comes to using Twitter, Facebook, LinkedIn, YouTube, and other social networks, everybody's got an opinion on best practices—how far out there you should put yourself. In my experience as a marketing strategist and owner of … Continue reading Social Networks: Going Public or Keeping Private?
Your Brand On Facebook: TMI?
Image via CrunchBase Yesterday morning, I logged into Facebook (as I do each morning) and saw a post from my cousin's wife that my cousin had suffered a major heart attack the night before and had open-heart surgery. Thankfully, he will be ok, but the shock of this happening to my cousin at such a … Continue reading Your Brand On Facebook: TMI?
5 Ways to Make Your Blog Posts Outstanding
Image via Wikipedia Are your blog posts just “okay”? Want to make them great? If so, keep reading. A great blog post respects the needs of three distinct entities. It educates and informs your audience (your subscribers and visitors), optimizes for the search engines and sufficiently energizes you so that you do a good job … Continue reading 5 Ways to Make Your Blog Posts Outstanding
From Side Project to Sustainable Business Using Social Media
Image via CrunchBase Over the last 18 months I’ve built two profitable businesses with the help of social media. One business was a sure thing; the other was a side project. My side project was a blog: womeninbusiness.com.au. All of the important numbers (subscribers, page views and profits) are growing monthly and I’ve never paid … Continue reading From Side Project to Sustainable Business Using Social Media
Social Media for Farmers…
Image by barockschloss via Flickr Social media is not just for the kids, the young, hip and aware. It’s also for ag producers. I’m David Sparks and I’ll be right back to tell you why. My kids can’t wait to get on Facebook to tell everybody, that has committed to being their “friend”, everything they … Continue reading Social Media for Farmers…
8+ tools for upgrading your Twitter experience
Image by yjsk via Flickr Admit it: You might love Twitter as a social network, but you probably don’t love it as a service. Twitter is the Yugo of social tools — it can take you wherever to need to go, but there aren’t a whole lot of bells and whistles. Of course, Yugos probably … Continue reading 8+ tools for upgrading your Twitter experience