The intangible benefits of blogging

"Search for the term benefits of blogging and you’ll probably find hundreds and thousands of blog posts and pages waxing eloquent about the great benefits of blogging and I totally believe in most of the stuff. Blogging has so many benefits that it is simply outrageous not to have a blog, especially if you run … Continue reading The intangible benefits of blogging

define:brand

I got this from Seth Godin who got it from the Google dictionary..."A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter or a donor) doesn’t pay … Continue reading define:brand

5 Reasons for Not Managing Your Pipeline

Colin Wilson writes... "I’ve been travelling the length and breadth of the UK last week and not been able to put up any posts on my blog and so feeling a little more than a tad guilty I’ve been trying to put one together during my lunch break on one of the training workshops that … Continue reading 5 Reasons for Not Managing Your Pipeline

3 ways for small businesses to save money on IT

Regardless of what the government says, most business owners feel we're still in a recession..."The recession is cutting into small and midsized businesses’ IT spending, and some industries are hurting more than others, according to the results of the latest IT Effectiveness Index (ITEI) survey. The ITEI is a benchmarking tool that measures the technology … Continue reading 3 ways for small businesses to save money on IT

Think social media ROI = zero?

Think different!"Why are we trying to measure social media like a traditional channel? Social media touches every facet of business and it should be viewed more as an extension of good business ethics. Which, if done properly, will harvest sales down the line. Co-Chairman Alex Bogusky of Crispin Porter & Bogusky puts it best when … Continue reading Think social media ROI = zero?

Salesforce.com Enticement Program: Migrate with Ease

Another sign of growing customer dissatisfaction with Salesforce.com... "Salesboom.com™ leading vendor of Software-as-a-Service CRM Software Solutions today announced the implementation of their Salesforce.com Enticement Program which is designed for displeased Salesforce.com customers who are looking to migrate to another CRM provider. Businesses who migrate to Salesboom.com On-Demand CRM Solutions receive a $5,000 check and a … Continue reading Salesforce.com Enticement Program: Migrate with Ease

ShareThis 101

http://vimeo.com/moogaloop.swf?clip_id=1492638&server=vimeo.com&show_title=1&show_byline=1&show_portrait=0&color=&fullscreen=1 The ShareThis User Experience from ShareThis on Vimeo

I’m working on a project…

...to put my business online using only tools that are freely available from Google. The purpose of the exercise is to 'eat my own dog food' so to speak and thereby demonstrate that it's possible for any entrepreneur, SMB, volunteer group, etc. to have a robust web presence and take advantage of these tools for … Continue reading I’m working on a project…

So You Want to Be a Blogging Star?

"Mark Cuban, the owner of the Dallas Mavericks, has a full plate. Besides his basketball team, the busy billionaire also owns part of a media company, and serves as chairman of the TV channel HDNet. He recently competed for five weeks on “Dancing With the Stars” on ABC. How on earth does he find time … Continue reading So You Want to Be a Blogging Star?