There is no ‘easy button’…

Image by spackletoe via Flickr...for social media, but there are some good, fast, and cheap tools that are simple to use and support the social media lifestyle. Unfortunately, most companies are taking a different approach. My good friend Dana VanDen Heuvel scratches his head here..."I was in a meeting recently where I witnessed a demonstration … Continue reading There is no ‘easy button’…

5 ways social media is changing our daily lives…

This one's a keeper... "It is hard to know sometimes how our life has changed until we stop for a moment and look at how different it is from ten or even five years ago. In recent years social media, likely more than anything else, has significantly impacted most of our daily lives. Envisioning the … Continue reading 5 ways social media is changing our daily lives…

Tactic #1: Master Firefox!

Image via CrunchBase First, what's this nonsense about 'Tightening your Tribe'? Well, it's a reference to Seth Godin's social media masterpiece 'Tribes'. As I read the book, I really enjoyed the strategic discussion but found any reference to practical, tactical tools was missing. I therefore decided to create a series of posts on tools that … Continue reading Tactic #1: Master Firefox!

“What the *tweet* is social media…

...and what can it do for my business today!?" was the name of the presentation I delivered at the Kewaunee County Power Breakfast on September 29 while filling in for MarketingSavant Dana VanDen Heuvel. Bottom line? Those companies that actively engage their customer base through social media stand to reap a rich harvest in terms … Continue reading “What the *tweet* is social media…

Facebook for Fun and Profit…

Over the past 10 days I've had the opportunity to speak twice on the topic of 'Facebook for Fun and Profit' to LinkedIn groups Link Greater Green Bay and Link Appleton [thanks again, Mark and Stacie]. Here's a post I wish I had in my aresenal before I did the preso -- it includes some … Continue reading Facebook for Fun and Profit…

I love to see my customers succeed…

Kudos to Steven Allen Adams who was recently named the top political blogger in the State of West Virginia by the Washington post..."Who is the best political reporter in the Mountain State? That would be Steven Allen Adams, of West Virginia Watchdog, according to a Washington Post Top-50 list. We would like to congratulate Steve … Continue reading I love to see my customers succeed…

I had a great time…

...at the Green Bay Net social media copnvention [thanks Elliot and Gina!] and thanks to my 'board of advisors', I revised the 'tactics and tools' mindmap and I had a great time with the folks who sat in on the preso. The content was well received so I'm planning on making an ongoing blog series … Continue reading I had a great time…

Add as Friend…

I looked up an old friend in Facebook yesterday and clicked 'add as friend' as I have hundreds of times before. The difference this time is, I know he'll never accept. Why? Zach's life was cut tragically short on Tuesday while he was doing what he loved best on this earth; flying... Firefighting News covers … Continue reading Add as Friend…