Facebook and Others Caught Sending User Data to Advertisers

The Wall Street Journal is reporting on what could be a major scandal brewing for Facebook, MySpace and other social networks: despite assurances to the contrary, the sites have apparently been sending personal and identifiable information about users to their advertisers without consent.Large advertising companies including Google’s DoubleClick and Yahoo’s Right Media were identified as … Continue reading Facebook and Others Caught Sending User Data to Advertisers

When It Comes To Social Media, Many Marketers Jump The Gun

Many companies jump into social marketing before they are ready. The opportunities to connect with customers, learn from them and benefit from word-of-mouth marketing are irresistible. But CMOs must first establish the internal resources and processes that are necessary for their companies to be successful in social marketing. Here is a checklist to help marketers … Continue reading When It Comes To Social Media, Many Marketers Jump The Gun

I can’t say enough about Gist

Seriously! I've posted on Gist over a dozen times in the past few months -- it's that good! Remember this? I called Gist the 'cherry on top of my social media Sundae' back in February. The screencast features my 'holy trinity' of morning news aggregation; Google Reader, Feedly and Gist -- Gist starts at about … Continue reading I can’t say enough about Gist