One of the best guides I've seen... via How to Optimize Your LinkedIn Profile for Social Selling [Infographic].
Blog
@LollyDaskal on true leadership
I follow Lolly Daskal's blog. She recently did a nice post on leadership in which she says:The best leaders are those who lead people to believe in themselves. People believe in themselves when they have a reason to commit to something significant and meaningful. Get the rest of the article here: Lead People to Believe … Continue reading @LollyDaskal on true leadership
Are Google Hangouts On Air HIPAA compliant?
No, but apparently they can still be used for some aspects of healthcare marketing. I cite this example from The Huffington Post about a Google Hangout on Air hosted by a physician from the world renowned Mayo Clinic: Let My Doctor Sleep Hosted by Alicia Menendez A new study shows that doctor fatigue raises the … Continue reading Are Google Hangouts On Air HIPAA compliant?
Sunrise calendar app
If you like my CloudMagic recommendation, I suspect you'll like this one as well... http://youtu.be/_dg0lLmjxuY
CloudMagic email app
Joanna Stern of the Wall Street Journal wrote:"I've replaced my iPhone and Android apps with CloudMagic. It's the best overall option with its reminders, improved search, cross-app cooperation and support for many email providers" via Speak low, if you speak love. Here's brief overview of this great, free app... https://www.youtube.com/watch?v=vThrxJWba9g
ZMOT: A new mental model for marketing
One of the most important shifts to understand in marketing and sales today is the new mental model for marketing uncovered through Google research called ZMOT:Marketing experts explain the four moment model of consumer decision-making, and how to capitalize on the Zero Moment of Truth. Mass media campaigns must account for all the ways consumers … Continue reading ZMOT: A new mental model for marketing
How To Use Your Memory Properly In The Digital Age
Interesting thoughts on remembering out of Australia: Two people walk into a seminar: one takes photos, video and an audio recording of the presentation, while the other takes hand-written notes. Which person do you think will better recall the information? The former can use their digital notes to create something new that builds on the … Continue reading How To Use Your Memory Properly In The Digital Age
The Power of YouTube
Imagine a place where people go to actually watch ads and where marketers can take all the time they want to unfold a story. That magical place is called YouTube and UPS shows us how it’s done: If you can count on anything during the holidays, it's advertisements that take aim at your heart -- … Continue reading The Power of YouTube
The workforce crisis of 2030
Interesting TED Talk by a German consultant on labor supply and demand in the near future... By the way, I dream of giving a TED talk but I can't imaging what it would be like to give a TED Talk in my second language. #amazing
How to Structure a Perfect Linkedin Profile
A visual reminder of the most important things to remember when building your profile...
Todd Lohenry LLC 