Happy Monday! Time to talk about trends in blogging and content marketing. First, though, a confession. I accidentally used decaf instead of regular and I've been dragging my butt around all day. This blog is fueled by coffee and now that I've had a good cup, life can start [at 3:27PM]! Here's my bias; blogging … Continue reading Blogging and content marketing trends for this week @ e1evation
Author: Todd Lohenry
The internet is filled with bright, shiny objects. Many of them end up here! A @toddlohenry project. Be shiny!!!
Pinterest. Kool-Aid or cool?
Things are getting Pinteresting in social media -- Pinterest is the hottest, latest trend to rock the social media world. I spent a good chunk of the weekend working alongside local Pinterest goddess Kerry Geocaris of MarketingSavant and had the chance to consume massive quantities of Pinterest Kool-Aid. This morning, however, my jury is still out...
LinkedIn trends for this week @e1evation
LinkedIn may not be as sexy as Facebook, Google+ or Twitter right now, but social media trends indicate that it is rebounding and becoming a powerful player in its own right. Again... Here in Northeast Wisconsin where I live, LinkedIn is actually stronger than any of the aforementioned social media networking tools. Is that the … Continue reading LinkedIn trends for this week @e1evation
Food for Thought: The Content Strategy Burger
Here’s something all-American content marketers can relate to! What makes up the ‘meat’ of an effective content strategy? Digital Strategist Mark Smicklas decided to illustrate what he believes is crucial with this amazing infographicinspired by the American Classic. Source: Food for Thought: The Content Strategy Burger [INFOGRAPHIC] | The Content Strategist Now I’m hungry!
Content marketing for thought leadership in the construction industry
I've seen content management and marketing for thought leadership applied to everything from Agriculture to Yoga and I believe it will work in the construction industry as well. Why?
Twitter trends this week @e1evation
I’ve hit the Twitter wall! Apparently my ‘twitter ho‘ strategy of follow everyone is tragically flawed…
This week in Google @e1evation
By now, most people have heard that the Google motto is 'don't be evil'. Current trends in social media indicate that many are wondering whether or not Google has forgotten that mantra and took a left turn somewhere in 2011. Even I, the Google fan boy that I am, must admit that some of Google's recent changes -- like the ones made to Google Reader on November 1, 2011 -- have left a sour taste in my mouth...
Content Life Cycle
The words are different, but the concept is the same. Digital C4 days ‘gather, curate, write, publish & share’. I say ‘consume, curate, create, connect and converse’ – I’ll let you decide which one is easier to remember. The bottom line? You need a ‘lather, rinse, repeat’ [easy to use and repeat] content life cycle … Continue reading Content Life Cycle
This week in Facebook @e1evation
The Facebook IPO is now history and the dust is settling. How will the social media and the rest of the market react? How will the IPO affect social media trends? That story remains to be written...
How Higher Education Uses Social Media
According to Mashable,schools are on a short list of organizations that have been notoriously slow to adopt emerging tech. But within the last few years, as social media becomes more integral to students’ lives, educational institutions are finally catching on, and catching up. When it comes to higher ed, there are not only opportunities for … Continue reading How Higher Education Uses Social Media
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