Facebook is now an essential unifying force in many people’s social lives — it helps friends arrange events, wish each other “happy birthday,” solidify communities and social bonds, and share recent memories with images.All of that has been always possible by other, less convenient means, but Facebook helps us do one thing that’s unique to … Continue reading Find Long Lost Friends on Facebook
Author: Todd Lohenry
Top 10 Twitter Trends This Week
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5 Warning Signs of a Weak Social Media Strategy
Engaging your brand in social media is easier said than done. There are many factors to consider when executing an effective social media strategy. Instead of watching the train wreck hurt your brand, here are warning signs of a weak social media strategy that you need to be aware of before things really get bad … Continue reading 5 Warning Signs of a Weak Social Media Strategy
Some Very Interesting Personal Branding Statistics
The anecdotal and analytical data is everywhere. The rise of social media, blogging, search engine optimization, and the way people shop and do research online has changed the fundamentals of the marketplace. The shift has created new opportunities for personal brands with enough hustle to go get what they want. It has also created new … Continue reading Some Very Interesting Personal Branding Statistics
Evolution of Facebook privacy policies
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Tool of the week: Gist
This week I fell in love with Gist all over again -- it gives me a dashboard that shows what my network is doing online with little or no effort on my part... Posted via email from e1evation, llc
Keep ‘Em Coming Back
Sure you want to grow your business, increase your fans, introduce new products and services, go boldly where no small business has gone before. But let’s not forget the importance of those customers you already have. Remember, keeping them happy and coming back for more will always be easier and less expensive than bringing in … Continue reading Keep ‘Em Coming Back
An army of likable objects: The new Facebook marketing strategy
Since the fan Page was introduced in 2007, marketers on Facebook have been clamoring for fans. Campaigns to drive fan acquisition have ranged from contests to virtual gifts, all in the name of gathering an audience to support future marketing efforts. StepChange, a leading developer of Facebook campaigns, says that once the brands they work … Continue reading An army of likable objects: The new Facebook marketing strategy
Ten Best Practices of Online Engagement
Congratulations! You have entered the world of social media and are actively listening, monitoring, reading, and dipping your toes into engaging in conversations. You are monitoring social media mentions and measuring sentiment of yourself and your competitors. Moreover, you are tracking larger industry trends, trying to understand what customers want, and listening for purchase intent. … Continue reading Ten Best Practices of Online Engagement
From Social Media to Social Business: The Missing ‘Social’ Link
http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=thesocialcontinuum-100507042332-phpapp01&stripped_title=from-social-media-to-social-business-the-social-continuum via socialmediatoday.com Posted via web from e1evation, llc