Image via WikipediaI'm a huge fan of blogging for small businesses -- after all, it has worked so well for me! This question invariably comes up sooner or later..."What the hell am I supposed to write about, I own a {insert your small business here}? Really, who cares about your flower shop, bike shop, auto … Continue reading “What the hell am I supposed to write about?”
Tag: Web search engine
How often should I post?
Image via WikipediaLet's start here..."Without question, blogging provides an effective way to market your business, be a valuable resource and build your personal brand online. And most folks know that, generally, the more frequently you blog, the higher your traffic. But does that mean you should follow the advice of many to create a new … Continue reading How often should I post?
define:brand
I got this from Seth Godin who got it from the Google dictionary..."A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter or a donor) doesn’t pay … Continue reading define:brand
Tactic #3: Blogging. The ‘why’ and the ‘how’…
Image via Wikipedia Tactic #3 in the series 'tactics and tools for tightening your tribe using social media' is blogging and I'll be covering not only the why but the how. Admittedly, though, the more obvious something is to me, the harder it is to write about it and blogging falls into the 'duh' category … Continue reading Tactic #3: Blogging. The ‘why’ and the ‘how’…