Abe Lincoln meets MTV

via youtube.com I don't comment on politics often here, but here's a politician who gets YouTube! Ex-reality tv star cum DA Sean Duffy is a former client of mine who looks like he'll have a new zip code in January -- although he's no technologist himself, at least he understands the value of social media … Continue reading Abe Lincoln meets MTV

Blogging for Thought Leadership

I'd like to call your attention to a new webinar being offered by Dana VanDen Heuvel of Green Bay. In a couple of weeks, Dana will be speaking on the topic of business blogging for thought leadership and few people know this topic better than him. Dana says... "Blogging is one of the most important … Continue reading Blogging for Thought Leadership

Content marketing: 13 ways to get your clients to think like a blogger

In the past few weeks, I’ve had numerous conversations with colleagues, partners and in some cases, clients, about blogging and the challenges of keeping a blog up and running. Most of those conversations come down to one thing: Content. Do you have enough to say to sustain a blog? Do you have strong enough opinions … Continue reading Content marketing: 13 ways to get your clients to think like a blogger

Why There’s Nothing Wrong With Social Media Automation

A lot of social media purists will tell you that you’re the spawn of the devil if you use automation. To truly use social media properly, you have to “be there” constantly, otherwise you’re just fooling yourself and your connections. Bullshit. Maybe to the purists that are on Twitter and Facebook non-stop, and love to … Continue reading Why There’s Nothing Wrong With Social Media Automation

5 Tips for Improving Your Social Customer Service

Image via CrunchBase Back in the day, if you wanted support from a business, you had to go to where the business’s reps were. Be it via an 800 number, support forums, e-mail or chat, the business would set the rules about how quickly your inquiry was addressed. But with social media growing as a … Continue reading 5 Tips for Improving Your Social Customer Service

The blogging three step…

...according to John Jantsch...One of the most common questions I receive is “how do I get started blogging?” Some might find it a bit odd that I suggest a three step approach and the first two steps don’t have much to do with directly working on your own blog. No, I think you get started … Continue reading The blogging three step…

Get Famous Using Twitter to Market Your Company & Yourself

"Twitter is a social networking and micro-blogging service that can be accessed through your account on their website, on your desktop, by instant messaging and mobile phones. Hundreds of thousands of people and companies, including several presidential candidates, reportedly, are users, although the firm won’t release that information. What is known about Twitter is that … Continue reading Get Famous Using Twitter to Market Your Company & Yourself

How to write a blog post in 10 minutes

Part of a series. Original version at AlexandraSamuel.com. In my recent blog post about how to sustain your social media presence in just 3 hours a week, I advise drafting 3 blog posts in under one hour. That may sound unimaginable if (like me) you've fallen into the habit of turning each blog post you write … Continue reading How to write a blog post in 10 minutes

Facebook is not the house

"These days I can’t get through a presentation on the use of social media in marketing without someone inquiring whether they should use Facebook as the primary web presence for their business. “I mean, it’s free and look at all these cools tools you can add to your Fan Page.” Let me be very clear … Continue reading Facebook is not the house

Small world…

Image via CrunchBaseI'm talking social media with a barrista named John in the Starbucks in York, NE. Yes, there is one thank God -- it's one of the few redeeming features of this intersection called York where I have been sleeping while attending Husker Harvest Days. John noticed my Wisconsin license plate and asked where … Continue reading Small world…