Image via CrunchBase As a father of 6, parental analogies are always close at hand for me. It's why I sometimes say that clients are like children in that when you see them take the things you teach them and they make it their own and excel, you can't help but burst with pride. Recently, … Continue reading I’m just sayin’…
Tag: Marketing and Advertising
12 Ways to Keep Your Business Relationships Alive
Image via CrunchBase "Every businessperson leads a busy life. There are marketing meetings to attend, RFPs to reply to, and client projects to finish. With so much work demanding so much attention, many of us never make the time to keep our business relationships alive, and wish we did: 'What does he do again?' 'Does … Continue reading 12 Ways to Keep Your Business Relationships Alive
365 ways to build your personal brand
via thingstodoingreenbay.com There are few people I know that have leveraged the internet more effectively to build their personal brand than 'Green Bay Greg' Dallaire. The video is one that he shot for a client of mine, Tailwind Flight Center, and it demonstrates the quality of the work he's doing at '365 Things to do … Continue reading 365 ways to build your personal brand
How to Get the Best Internet Marketing Posts of 2011 from Tamar Weinberg
Image by Tamar Weinberg via Flickr Every year, I spend hundreds, perhaps thousands of hours reading articles on Internet Marketing for my annual Best Internet Marketing Posts blog post. The effort to find these posts, read them thoroughly, identify whether they meet certain criteria, and categorize them takes an incredibly huge toll on me, but … Continue reading How to Get the Best Internet Marketing Posts of 2011 from Tamar Weinberg
IMNOTAWRITER
Image by kk+ via Flickr Whenever I present on the topic of 'practical, tactical social media' organizational leaders usually like what they hear about social media and how to implement it to build their brands online until they hear that in order to achieve maximum results, they'll have to post a thought every day for … Continue reading IMNOTAWRITER
5 Reasons You Need A Social Media Manager
Image by fredcavazza via Flickr Business owners around the globe are asking themselves whether or not they need a social media manager. However, more and more of them are noticing the popularity of social media, but don't know how, where, when, or why they should jump on the bandwagon themselves. They notice their colleagues, peers, friends, children … Continue reading 5 Reasons You Need A Social Media Manager
Correcting One Thing at a Time
Corporate athletes have recently (in the last decade) been schooled in the concept of working on strengths and exploiting them to gain leverage in their careers (via such books as Now Discover Your Strengths). In our early careers, we were likely (at least I was) told to work on our weaknesses. It was a challenge … Continue reading Correcting One Thing at a Time
What’s Your Killer “Technology”?
The word "technology" is in quotes because I want to expand your view of how it’s used. Businesses that get talked about do something different from other businesses. Being different is such an essential ingredient in marketing a small business. You must also work, however, to bring that difference to the forefront of all marketing … Continue reading What’s Your Killer “Technology”?
What companies need to ask when hiring a social-media consultant
Letting an outsider influence your brand’s social-media presence can be a scary thing. You’re giving a consultant or an agency an enormous amount of power over your brand — and probably paying them a pretty penny. You know you need help to make your social-media efforts bear fruit. But how can you be sure you’re … Continue reading What companies need to ask when hiring a social-media consultant
Social Media Marketing Bootcamp – Green Bay, December 3
I'm really excited that Dana VanDen Heuvel of MarketingSavant has asked me to join him in team teaching this Social Media Marketing Bootcamp in December. Dana's brilliant when it comes to social media strategy and I'm not so bad at practical, tactical social media tools... Nearly every local business can benefit from social media in … Continue reading Social Media Marketing Bootcamp – Green Bay, December 3
Todd Lohenry LLC 