Stuff I saved in ‘Reader’ on January 28, 2011

Social Media? Do It For The Free Advertising!January 22, 2011 How to Host a Customer EventJanuary 27, 2011 How to Raise Your PricesJanuary 27, 2011 9 Super Useful WordPress Multisite Plugins For Network ManagersJanuary 26, 2011 Facebook Brings Back (Part of) Beacon, and No One BlinksJanuary 26, 2011 Kevin Rose: Yahoo Contacted Digg To See … Continue reading Stuff I saved in ‘Reader’ on January 28, 2011

Social Media? Do It For The Free Advertising!

The past couple of months have been interesting. The conversations around the ROI in Social Media have increased. Understandably. On more than one occasion, I've been caught in the middle of a debate discussing the value of Social Media within the organization or a debate about the value of Social Media in terms of building … Continue reading Social Media? Do It For The Free Advertising!

Stuff I saved in ‘Reader’ on January 25, 2011

Email Evolution: Web-based Email Shows Signs of Decline in the U.S. While Mobile Email Usage on the RiseJanuary 24, 2011 Google Replaces ‘Reader’ Link With ‘Photos’ In Gmail, Users In A TizzyJanuary 21, 2011 Why collecting email addresses on your Facebook Page won’t workJanuary 21, 2011 Real Estate & Social MediaJanuary 21, 2011

Your Social Media Followers Are Your Best Customers

If you’ve ever suspected your social media followers are your best customers, your instinct was correct.  The customers who choose to follow you on social channels are considerably more apt to promote your brand to others, at least, that’s what a recent internal study at Eloqua tells us. Inspired by a conversation with SiriusDecisions VP … Continue reading Your Social Media Followers Are Your Best Customers

What I’d Like to See From Location Based Marketing Services

via dannybrown.me "Location based (or geo-located) marketing is getting a huge amount of buzz at the minute, as Twitter apps connect location tweets to its service, Foursquare is credited with Domino’s Pizza’s UK success and smartphone users get ready for augmented reality to guide their leisure time. And then there’s Facebook’s continued assault on world … Continue reading What I’d Like to See From Location Based Marketing Services

Stuff I saved in ‘Reader’ on January 22, 2011

Kindle DTP, Now Kindle Direct Publishing, Extends 70% Royalty Option To CanadaJanuary 21, 2011 Deleting Facebook From My LifeJanuary 21, 2011 The Good News About Android's Version DistributionJanuary 19, 2011 Some Customers SuckJanuary 19, 2011 Holding onto an old phone number? You can likely port it to your Google Voice.January 20, 2011 An update from … Continue reading Stuff I saved in ‘Reader’ on January 22, 2011

Why should I care about Foursquare?

Because Forrester has some interesting data to support it... "While only 4 percent of US online adults have ever used a location-based service, like popular check in app Foursquare, data from research firm Forrester shows that young adult males with college degrees appear to be the main user group. In addition to being the main … Continue reading Why should I care about Foursquare?

An Awesome Comparison Guide for Creating Location-Based Deals

Deals. They are everywhere these days. With our economy in a serious recession, consumers are laser-focused on getting the most for their money and EVERYONE loves a great deal. With the advent of location-based applications like Foursquare and Facebook Places, deals are becoming more relevant than ever before. The ability to geo-target a consumer walking … Continue reading An Awesome Comparison Guide for Creating Location-Based Deals