In a sign that small businesses are finally emerging from the recession and looking to grow, an increasing number of business owners are adopting social media as a way to better market their business and reach more customers, according to the latest Citibank small business survey. The increased use of social media represents one of … Continue reading Citibank Survey Finds Small Business Owners Taking Action to Grow in 2011
Tag: Facebook
My top picks for May 4, 2011
Osama Photos and Videos Coming This Week? [Unconfirmed] May 3, 2011 Pandora Hits 10 Billion Thumbs Up or Down May 3, 2011 5 Best Practices for Travel & Tourism Brands on Facebook May 2, 2011 HOW TO: Get Your Employees On Board With Your Social Media Policy May 2, 2011 How the Social Web Reflected … Continue reading My top picks for May 4, 2011
Social Media and B2B Marketing
Social media is a tool that, on the surface, appears to only have use in certain areas- such as simple interpersonal relationships or business-to-consumer marketing. However, experienced users recognize the benefits of social media in establishing and maintaining business-to-business marketing. Those in marketing may claim, “Well, people who are into social media aren’t the audience … Continue reading Social Media and B2B Marketing
Setting Up a Social Media Listening Dashboard
via nonprofitmarketingguide.com Personally, I swear by HootSuite as a social media dashboard -- I find it's the best tool for small businesses and people who are just getting started in the space. Comment below or 'connect' above if you want to know why! You can follow the 'via' link above if you're interested in learning … Continue reading Setting Up a Social Media Listening Dashboard
Social media for restaurants
Image via CrunchBase Reaching out to mobile travelers is good business, especially where I live on the Door Peninsula of Wisconsin. Every year, thousands of wired [that means "internet connected" for you folks from the U.P., eh?] travelers drive through our area on their way to Door County. The smart restaurateur should be looking at … Continue reading Social media for restaurants
Windows on the iPad?
You betcha!
Blogging for Thought Leadership
I'd like to call your attention to a new webinar being offered by Dana VanDen Heuvel of Green Bay. In a couple of weeks, Dana will be speaking on the topic of business blogging for thought leadership and few people know this topic better than him. Dana says... "Blogging is one of the most important … Continue reading Blogging for Thought Leadership
Why There’s Nothing Wrong With Social Media Automation
A lot of social media purists will tell you that you’re the spawn of the devil if you use automation. To truly use social media properly, you have to “be there” constantly, otherwise you’re just fooling yourself and your connections. Bullshit. Maybe to the purists that are on Twitter and Facebook non-stop, and love to … Continue reading Why There’s Nothing Wrong With Social Media Automation
5 Tips for Improving Your Social Customer Service
Image via CrunchBase Back in the day, if you wanted support from a business, you had to go to where the business’s reps were. Be it via an 800 number, support forums, e-mail or chat, the business would set the rules about how quickly your inquiry was addressed. But with social media growing as a … Continue reading 5 Tips for Improving Your Social Customer Service
Is Groupon a Good Deal for Small Business?
In order to stimulate interest, businesses are told they have to discount goods and services by at least 50 percent. Even deeper discounts of up to 80 percent are encouraged. On top of that, the group buying site keeps as much as 50 percent (more perhaps?) of the amount the merchant brings in. You do … Continue reading Is Groupon a Good Deal for Small Business?
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