A cynical look at today's new coverage. Is this why the mainstream media is dying? [Warning: language] httpv://www.youtube.com/watch?v=YtGSXMuWMR4&feature=player_embedded What opportunities does this present for bloggers? Comment, call or contact me to discuss how this applies to your business...
Category: Technology
Why should companies blog?
Isn't blogging for 40 year old political malcontents living in their parent's basement? Not at all. Smart companies are using blogging as the glue to bring their internet content together and drive their social media outposts. Late last year, I wrote... "Here’s the real payback, however, and the real reason why these corporations do it: … Continue reading Why should companies blog?
Share, share, share…
Hmmm. Looks like everything you need to know about social media you may have learned in kindergarten. Not quite, but this confirms some of my preconceived notions..."There are hundreds of ways to exploit social media to help your business or to build your personal brand but one that should stand head and shoulders above any … Continue reading Share, share, share…
The Executive’s Blogging Dilemma
Image via Wikipedia When it comes to blogging, executives have a unique problem. It has to do with the fact that the risk and cost of failure for executives are greater than they are for other employees. Blogging is a personal affair. The learning curve requires the blogger to open up to the world, create … Continue reading The Executive’s Blogging Dilemma
Tactic #5: Share, share, share…
It's a well known secret in real estate that the three most important aspects of a property are 'location, location, location'. In social media, there's a similar mantra. It's called 'share, share, share'... "If you step back and take a look how information moves in Social Media, it’s quite different than “Traditional Media.” Back in … Continue reading Tactic #5: Share, share, share…
Google Apps: Too cheap to ignore?
"I've had a few conversations with IT executives from Fortune 500 companies in the past several weeks, and I've been surprised by how often a new enterprise-software company kept getting mentioned. The company?Google.Google has the problem of putting finish on a lot of its products, leaving things in eternal beta, but the price point for … Continue reading Google Apps: Too cheap to ignore?
Cute commercial
What the heck? It's Friday... httpv://www.youtube.com/watch?v=NmzxULoN1wM
Consume, create, connect!
John Jantsch recently wrote on the topic of "Profiting from other people's content". He says... "Don't be alarmed by that title -- I'm not talking about stealing content for gain, I'm talking about adding the filtering and aggregating of content to your content consumption, creation and sharing routine. Pretty much everyone has bought into the … Continue reading Consume, create, connect!
400 posts
Image via CrunchBase Yesterday, I passed the 400 post mark. 400 posts over 18 months. Wow! Roughly a post a day for a year and a half. Is that a lot? Is that too little? I really don't know. What I do know is this -- when I use my 'pass or play' methodology, traffic … Continue reading 400 posts
How Apple and Google Dominate
Image via CrunchBase "Last week, I promised to discuss another source of advantage in decay. We're going to zoom out instead, in response to a flurry of announcements from Apple, Google, and would-be competitors – to have a richer discussion in the weeks going forward. It's funny how flatfooted - how almost inept - everyone … Continue reading How Apple and Google Dominate
Todd Lohenry LLC 