Category: Social Media

Are location-based services overrated?

Posted on by Todd Lohenry in Blogging, Facebook, Social Media, Technology, Thoughts

Image via CrunchBase Please consider this... "Despite the buzz around location-based services, I have been ambivalent, if not skeptical about the technology.As much as social media has encouraged people to share information, I have not been convinced there is the same amount of enthusiasm for broadcasting your location.There’s the issue of privacy, as well as … Continue reading Are location-based services overrated? →

Social media fairy tails

Posted on by Todd Lohenry in Social Media, Thoughts

Image by Getty Images via DaylifeGreat stuff from patgermelman's blog..."There are social media formulas that you can pick and choose from and adapt to fit your schedule, staff, and resources. There's a virtual candy store of platforms and options. Here's the secret...they all take work. There are no silver bullets. If someone claims to have … Continue reading Social media fairy tails →

Websites and social media

Posted on by Todd Lohenry in Facebook, Social Media

Image via CrunchBaseI'm fond of saying "the answer is rarely either/or but frequently both/and". Mitch Joel talks about the roles and relationships of websites and social media and how the answer may be both/and..."There are two schools of thought when it comes to marketing brands online and the presence they need. 1. Build a website … Continue reading Websites and social media →

Tactic #8: Use ‘branded’ email

Posted on by Todd Lohenry in Facebook, Featured, Technology

I took a little time off from my 'tactics and tools' series -- no one's paying attention in December anyway, right? 😉 Now that everyone's waking up from the holidays it's time to get back on track with tactic #8 -- using 'branded' email. 'Branded' email? What's that? 'Branded' email is email that comes from … Continue reading Tactic #8: Use ‘branded’ email →

Moms and smartphones…

Posted on by Todd Lohenry in Facebook, Technology

They're not just for CEO's anymore..."Smartphones may have started as productivity tools for top executives, but they're quickly finding their way into the hands and purses of "power moms," a.k.a. the CEO of the household. As smartphones become easier to use and in many ways more useful, more women, including busy moms, are buying them … Continue reading Moms and smartphones… →

Lately I’ve been struggling…

Posted on by Todd Lohenry in Social Media, Technology

...with the issue of what is the best way to graphically depict the relationship between the various social media tools that I use. I think I may just end up settling with a flow chart for now, however, I'm finding some interesting stuff along the way such as this... Social Media Maps http://d1.scribdassets.com/ScribdViewer.swf?document_id=7844566&access_key=key-z5qwnajvjmgme3qdouq&page=1&version=1&viewMode=slideshow

Blogging and thought leadership

Posted on by Todd Lohenry in Blogging, Social Media, Technology, Thoughts

...I 're-discovered' this presentation this morning from Dana VanDen Heuvel of MarketingSavant.com -- it may be the best presentation ever on the relationship between thought leadership, blogging and social media... Blogging For Thought Leadershiphttp://static.slidesharecdn.com/swf/ssplayer2.swf?doc=bloggingforthoughtleadership-090803162146-phpapp02&stripped_title=blogging-for-thought-leadership-1805270View more documents from Social Media Bootcamp.