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#hottoppix for June 9, 2011

Posted on by Todd Lohenry in Facebook, Social Media, Thoughts

Things we've been tracking in the past 24 hours... The Innovation Gap: As Product Cycles Turn, Nokia and RIM Scramble for Market Share - Knowledge@Wharton June 9, 2011   8 ways to overcome the fear of selling June 9, 2011   The Law of Emotional Connection June 8, 2011   7 Ways to Make Testimonials … Continue reading #hottoppix for June 9, 2011 →

Building the case for social media, part 2

Posted on by Todd Lohenry in Facebook, Social Media, Thoughts

Here's the second installment...For some of you, I’m preaching to the choir. Perhaps this comes across as rudimentary or common knowledge. But in my experience, social media is largely siloed in marketing departments. And for those businesses experimenting with customer engagement in social media, engagement insights and lessons are largely siloed within the service department. … Continue reading Building the case for social media, part 2 →

40% of All Tweets Come From Mobile

Posted on by Todd Lohenry in Social Media, Technology

Image via CrunchBase Ponder this...At CES, Twitter CEO Dick Costolo revealed that 40% of all tweets come from mobile devices, demonstrating mobile’s increasing importance to the social media company. On stage at the AllThingsD event at CES, Costolo bantered with Kara Swisher about why Twitter is at CES, its plans to become simpler and more … Continue reading 40% of All Tweets Come From Mobile →

A Beginner’s Guide to RSS and Google Reader

Posted on by Todd Lohenry in Social Media, Thoughts

Google Reader is the killer app for 'personal news aggregation' for 'thought leadership' marketing. It all comes down to effectively managing rss feeds...What is RSS? An RSS Reader is a simple and easy way to read your favorite news site or blogs. Instead of going out to these site to read the most recent stories … Continue reading A Beginner’s Guide to RSS and Google Reader →

#hottoppix for June 8, 2011

Posted on by Todd Lohenry in Facebook, Infographics, Social Media

Things we've been tracking in the past 24 hours... Facebook Who is Who. Do you really know your friends? June 8, 2011   Welcome to the new work-style June 8, 2011   Ultimate Blogger’s Guide to Search Engine Optimization June 8, 2011   Little things with big impacts June 8, 2011   Google Chrome Hits … Continue reading #hottoppix for June 8, 2011 →

Building the case for social media, part 1

Posted on by Todd Lohenry in Social Media, Thoughts

Thanks to Brian Solis for curating these videos and calling them to my attention...Your businesses faces great change. This statement is true about customers, competitors, and everyone else affecting market behavior. The question is, what are you going to do about it? Customer engagement, and specifically customer engagement in social media offers many benefits that … Continue reading Building the case for social media, part 1 →