Author: Todd Lohenry

The internet is filled with bright, shiny objects. Many of them end up here! A @toddlohenry project. Be shiny!!!

Blogging is the answer. Now, what is the question?

Posted on by Todd Lohenry in Blogging, Featured, Social Media, Thoughts

My business website is one of the most visited sites in Wisconsin, outranking websites with much bigger brands, more popular products, and bigger marketing staffs. How do I do it all by myself? The short answer is that I blog. The longer answer is that I have a documented workflow that anyone can use to … Continue reading Blogging is the answer. Now, what is the question? →

Taking Online Social Offline

Posted on by Todd Lohenry in Facebook, Social Media

Many of us are finding knowledge resources and networking opportunities in new places. My top professional development resource is now Twitter. It used to be my Google Reader but now my Twitter friends act as a filter (or curator) by sharing the best blog posts they’ve read about social media, association management and other topics … Continue reading Taking Online Social Offline →

If Social Media Isn’t Working, then What?

Posted on by Todd Lohenry in Facebook, Social Media

You’ve listened, put together a solid strategic plan, spent time selecting the right services, and then worked hard to implement a social media program. But after months of toiling away, the results aren’t there: no one has become a fan of your Facebook Page, you only have a handful of Twitter followers, and your blog … Continue reading If Social Media Isn’t Working, then What? →