Author: Todd Lohenry

The internet is filled with bright, shiny objects. Many of them end up here! A @toddlohenry project. Be shiny!!!

9 Reasons Why Your Social Media Strategy Isn’t Working

Posted on by Todd Lohenry in Facebook, Social Media

Social media is the hottest way businesses are reaching out to potential customers. When executed correctly, a social media marketing campaign can bring traffic to your website and generate new leads for your sales team. And there are so many options, from Facebook, to Twitter, to LinkedIn, to YouTube, and the list goes on and … Continue reading 9 Reasons Why Your Social Media Strategy Isn’t Working →

Reflecting on 2010 – The Year the Customer Became King

Posted on by Todd Lohenry in Social Media

Image via Wikipedia “I came. I saw. I conquered.” Were Julius Caesar a B2B online marketer in 2010, his words may have more appropriately been: “I created. I shared. I conversed.” Even five years ago, the concept of engaging the customer in dialogue, let alone allowing the customer to drive the conversation, would have been … Continue reading Reflecting on 2010 – The Year the Customer Became King →

Stuff I saved in ‘Reader’ on December 14, 2010

Posted on by Todd Lohenry in Trends

So You Got an iPad This Holiday Season: Now What?December 13, 2010 How Much Is a Tweet Worth? $500, Says ToyotaDecember 13, 2010 YouTube Launches Trends Page to Highlight Popular VideosDecember 13, 2010 Download Our Latest Free Report: Engaging Online Communities http ...December 14, 2010 Shocker! Internet use now ties TV in time spent avoiding … Continue reading Stuff I saved in ‘Reader’ on December 14, 2010 →

7 Tools I Know of That Post to Facebook Pages

Posted on by Todd Lohenry in Facebook

Being able to post or autopost to a Facebook Page from outside of Facebook is a huge advantage in some workflows but there are few tools that are able to do it. Here are the ones I can think of... PosterousPing.fmHootsuite TweetDeckSeesmicRSS Graffiti Smart Twitter for Pages will autpost via a Twitter accountetc, etc, etc. … Continue reading 7 Tools I Know of That Post to Facebook Pages →

A Tale of Three Websites

Posted on by Todd Lohenry in Blogging, Facebook, Featured, Social Media, Technology, Thoughts

Here's a case study -- unscientific as it may be -- about 3 websites. One is 12 years old, one 7 years old, the other was launched a little over two months ago. The first belongs to radio station WORQ, the second belongs to WTAQ, the third also belongs to WORQ -- both stations serve … Continue reading A Tale of Three Websites →