Tag: WordPress

Be known

Posted on by Todd Lohenry in Thought Leadership

I had an interesting opportunity to sit on a panel of 'experts' yesterday and advise website development students on how they should develop a portfolio of their work and present it to prospective hiring authorities or clients. To be honest, I don't know how I got on the panel; the others were truly experts -- … Continue reading Be known →

This week in Google @e1evation

Posted on by Todd Lohenry in Google+, Social Media

By now, most people have heard that the Google motto is 'don't be evil'. Current trends in social media indicate that many are wondering whether or not Google has forgotten that mantra and took a left turn somewhere in 2011. Even I, the Google fan boy that I am, must admit that some of Google's recent changes -- like the ones made to Google Reader on November 1, 2011 -- have left a sour taste in my mouth...

Thoughts for a Monday morning…

Posted on by Todd Lohenry in Blogging, Content Marketing, Thought Leadership

This morning I had to travel 225 miles from Warrenville, IL to Algoma, WI at 5 in the morning. Needless to say it cut into my blogging time. I thought I'd use it as an opportunity to test SoundCloud for audio blogging. This was dictated to SoundCloud on my Google Nexus S while driving in … Continue reading Thoughts for a Monday morning… →

Blogging and its role in content marketing

Posted on by Todd Lohenry in Blogging, Content Marketing, Social Media

Blogging is fundamental to an effective content marketing campaign. In my humble opinion no other tool is more effective in driving people to your thought leadership position. Why?

Content marketing and Search Engine Optimization [SEO] trends in my world

Posted on by Todd Lohenry in Content Marketing, Trends

Content marketing -- posting relevant content to this blog -- is the way I have done Search Engine Optimization [SEO] in the past. Thanks to my Search Engine Optimization [SEO] bff Ronnie Binser of Video Leads Online, I'm now focusing on doing Search Engine Optimization [SEO] 'on purpose' instead of by accident...