I have a lot of preconceived notions about blogging and one of them is that blogs drive traffic to your site, especially if you update them on a regular basis. Along comes HubSpot -- one of the best social media sites on the internet -- with a great blog post about websites and blogs and … Continue reading What a blog adds to your business…
Tag: Wisconsin
400 posts
Image via CrunchBase Yesterday, I passed the 400 post mark. 400 posts over 18 months. Wow! Roughly a post a day for a year and a half. Is that a lot? Is that too little? I really don't know. What I do know is this -- when I use my 'pass or play' methodology, traffic … Continue reading 400 posts
AGCO is harvesting the benefits of social media
AgWired, the social media voice of the agriculture industry reports that AGCO, one of the world's largest agricultural equipment manufacturers, is effectively using social media to stimulate sales in a down economy... AGCO is providing a great example of how to integrate social media and networking into their communications strategy and to learn more about … Continue reading AGCO is harvesting the benefits of social media
Wisconsin has an IT worker shortage
"A common perception is that in the aftermath of the dotcom crash of 2001, the market remains flooded with information technology (IT) workers with skills, but no jobs.However, the reality is just the opposite. In fact, an IT worker shortage is hitting companies across the nation, including southeastern Wisconsin.As the baby boom generation drifts off … Continue reading Wisconsin has an IT worker shortage
400 posts redux; Lesson #1
Image via CrunchBase This is the first post in what I anticipate will be a 7 part series... 11 months ago, I posted this introspective piece on the results I was getting from blogging... Yesterday, I passed the 400 post mark. 400 posts over 18 months. Wow! Roughly a post a day for a year … Continue reading 400 posts redux; Lesson #1
Blogging is the answer. Now, what is the question?
My business website is one of the most visited sites in Wisconsin, outranking websites with much bigger brands, more popular products, and bigger marketing staffs. How do I do it all by myself? The short answer is that I blog. The longer answer is that I have a documented workflow that anyone can use to … Continue reading Blogging is the answer. Now, what is the question?
Field trip!!!
Sue Otten of AGCO, David Sauter of Envano, and I are meeting Randy Sprenger, Electronic Advertising & Direct Promotions, Harley Davidson, for lunch today -- can't wait!!! HD is one of the great global brands and their home is right here in Wisconsin. I'm really looking forward to hearing the inside scoop on how HD … Continue reading Field trip!!!
[Lifestyles of the] Lazy and ‘low-bandwidth’ed
Almost every advancement in simplifying my social media toolkit comes from the simple fact that I do most of my news consumption and production with a 1Mb/s connection from a hundred year old farmhome in rural Wisconsin over a cellular modem. I simply have to be effective in order to be productive! My 'low-bandwith' lifestyle … Continue reading [Lifestyles of the] Lazy and ‘low-bandwidth’ed
Some straightforward thoughts on social media…
...from Wisconsin social media guru [no, that's not an oxymoron!] Dana VanDen Heuvel... "Social media is an umbrella term for online technologies that connect people through networking, according to Dana VanDen Heuvel, founder and president of the Marketing Savant Group, Green Bay." Source: Social media connects organizations, customers | greenbaypressgazette.com | Green Bay Press-Gazette He … Continue reading Some straightforward thoughts on social media…