When I tell my clients and students they need to ‘cogitate’ before planning and inbound marketing strategy, this is what I mean. Of course the folks at Moz put it much more eloquently: The phrase "look before you leap" has never been more true! Before you start investing in tactics, it's important to do your … Continue reading Conducting Market Research Before Investing in Tactical Execution
Tag: Tactics
Positioning Your Business for the Future of SEO
Ron Garrett writes:Keeping up with the rapidly changing pace of SEO best-practices can sometimes be as difficult as juggling flaming batons while reciting the alphabet backwards. As an agency or business owner, you need a checklist to help make sure you're staying competitive, focusing on the right tactics, and building your business in the right … Continue reading Positioning Your Business for the Future of SEO
Well? What are you waiting for?
If you're waiting for your fear to go away, you'll be waiting a long time. If you're waiting for a personal digital coach to help with thoughts, tools and tactics for transformational thought leadership, your wait may be over! Use the contact popup to connect...
3+ tools and tactics for ‘Being Known’
In order to be found in the 'Zero Moment of Truth', there are two main activities you need to master; FINDING and SHARING...
Buffer rocks! Here are a few reasons why…
Thursday is the day I talk about Getting Things Done [GTD] in social media; today it's all about Buffer...
7+ ‘non-modal’ curation supertools you need to ‘amp’ your social media
'Non-modal'? You'll have to watch the video! 😀 [listly id="1ey" layout="full"]
Facebook thoughts, tactics and tools…
A few resources for my Facebook class today... http://storify.com/e1evation/facebook-thoughts-tactics-and-tools-7-24-2012
A curation workflow…
...that works hard for you! From time to time, the clouds part and I realize that someone else may benefit from an approach that I'm taking. I put together some thoughts on tools and tactics in the screencast above. Here's the Pearltree: http://cdn.pearltrees.com/s/embed/getApp Related articles Social curation is much more than just a market(gigaom.com) The … Continue reading A curation workflow…
How to easily include images in your posts…
I coach a lot of people on how to use WordPress effectively for 'thought leadership' marketing. One of the most important things to include in every post is a relevant picture. Why? HubSpot says: If you've ever read a book with a child, you probably know they find pictures more interesting than words; but are … Continue reading How to easily include images in your posts…
Twitter trends this week @e1evation
I’ve hit the Twitter wall! Apparently my ‘twitter ho‘ strategy of follow everyone is tragically flawed…