How Apple and Google Dominate

Image via CrunchBase "Last week, I promised to discuss another source of advantage in decay. We're going to zoom out instead, in response to a flurry of announcements from Apple, Google, and would-be competitors – to have a richer discussion in the weeks going forward. It's funny how flatfooted - how almost inept - everyone … Continue reading How Apple and Google Dominate

How DO You Do It?

Stay on top of your industry, that is. If you're a business professional in any category and you're not using Google Reader or some lesser tool to monitor newsfeeds, I'm very concerned about your future. Whoa. What did you say, Todd? I said, I'm very concerned about your future! You see, unless you're working on … Continue reading How DO You Do It?

5 Steps to Reduce the Pain of Starting a Business Blog

Image by kk+ via Flickr Blogging can be intimidating for someone who hasn’t done it in the past or grown up in the age where everyone has a personal blog.  It is, however, critical that business owners and marketers ‘blog for business.’  Putting pen to paper or more appropriately, putting fingers to your keyboard is … Continue reading 5 Steps to Reduce the Pain of Starting a Business Blog

Ummm. Helloooooo!?

This is why they say that a picture is worth a thousand words. The Oatmeal has communicated volumes about how the world perceives your email with one image: You can move to the top with one simple tool: Google Apps! Google Apps allows you to attach Gmail and other powerful business apps to your internet … Continue reading Ummm. Helloooooo!?

Decluttering Google Reader

Image via CrunchBaseIf you read this blog on a regular basis, you know that I'm a huge fan of Google Reader. Here's a great post on what to do when you save too many feeds to Reader..."If your Google Reader inbox has grown out of control, and you're spending more time trying to keep up … Continue reading Decluttering Google Reader

I love Google Voice!

Image via CrunchBaseI've been a user since the Grand Central days and I love it. Here's another perspective..."When I first heard about Google Voice, I immediately submitted my email for an invite, and within a few weeks I received one. April first provided a review of Google Voice and offered 100 invites right here at … Continue reading I love Google Voice!

Google Living Stories

Image by wallyg via Flickr Google is like the Lucy van Pelt of media. She is quoted as saying "I'm torn between the desire to create and the desire to destroy."... "Today, a new Google project popped up in Google Labs (Google Labs) that is a unique extension of this effort. It’s called Living Stories, … Continue reading Google Living Stories

Afraid of making mistakes online?

Get over it!"Risk aversion is the number one reason that people and organizations fail to tap the full power of social media. People often tell me that they can't afford to make a mistake online, because any error will be just one Google search away for anyone to see, forever. Unless you're prepared to risk … Continue reading Afraid of making mistakes online?

Tactic #8: Use ‘branded’ email

I took a little time off from my 'tactics and tools' series -- no one's paying attention in December anyway, right? 😉 Now that everyone's waking up from the holidays it's time to get back on track with tactic #8 -- using 'branded' email. 'Branded' email? What's that? 'Branded' email is email that comes from … Continue reading Tactic #8: Use ‘branded’ email