Consume, create, connect!

John Jantsch recently wrote on the topic of "Profiting from other people's content". He says... "Don't be alarmed by that title -- I'm not talking about stealing content for gain, I'm talking about adding the filtering and aggregating of content to your content consumption, creation and sharing routine. Pretty much everyone has bought into the … Continue reading Consume, create, connect!

The answer is Facebook. Now, what is your question?

Image via Wikipedia A recent study by Business.com said that 83% of respondents said that Facebook is their favorite social media tool for reaching customers and no wonder -- when Facebook recently passed 350 million members after gaining 250 million members since August 2008 [yes, that's right -- the Facebook 'nation' is larger than the … Continue reading The answer is Facebook. Now, what is your question?

Optimize Your Company’s LinkedIn Profile

Image via CrunchBase Boasting 90 million users, LinkedIn is one of the social media titans. For business professionals, it has become an essential tool for staying connected to their business network. But for companies, there’s been little reason to pay attention to their presence there. LinkedIn has been about individuals, not organizations. LinkedIn Companies existed, … Continue reading Optimize Your Company’s LinkedIn Profile

12 Ways to Keep Your Business Relationships Alive

Image via CrunchBase "Every businessperson leads a busy life. There are marketing meetings to attend, RFPs to reply to, and client projects to finish. With so much work demanding so much attention, many of us never make the time to keep our business relationships alive, and wish we did: 'What does he do again?' 'Does … Continue reading 12 Ways to Keep Your Business Relationships Alive

How to Setup a Facebook Page for your Business, Organization or Church

via youtube.com I'm doing a training session next week at NWTC on 'Facebook for Fun and Profit'. Unfortunately, it's all filled up -- for those of you interested in the topic that won't be able to make it, this may help... Posted via web from e1evation, llc

A Tale of Three Websites

Here's a case study -- unscientific as it may be -- about 3 websites. One is 12 years old, one 7 years old, the other was launched a little over two months ago. The first belongs to radio station WORQ, the second belongs to WTAQ, the third also belongs to WORQ -- both stations serve … Continue reading A Tale of Three Websites

Five Key Ingredients for a Successful Corporate Blog

Image via Wikipedia So what are the keys to a successful corporate blog? Here are five tips: 1. Content that provides insight, perspective and information. At its core, a corporate blog has to give its readers information they can use to increase their knowledge, learn new things or receive insight. 2. It has need to … Continue reading Five Key Ingredients for a Successful Corporate Blog

6 Easy Ways to Get More Visitors to Your Blog

Image via CrunchBase A blog is an important asset to any business. It allows you to gain visibility as a thought leader, engages your audience in conversation, and acts as link bait. But you can only reap these benefits if you can actually get visitors to your blog. By now, we all know that content … Continue reading 6 Easy Ways to Get More Visitors to Your Blog

Will blogging become essential for lawyers to establish trust?

Image via Wikipedia In order to establish trust these days, producing helpful content for your target audience is essential. This per John Jantsch, publisher of Duct Tape Marketing, a leading resource on small business marketing. ...[P]eople today have come to expect to find information about any product, service, company, individual, cause or challenge they face … Continue reading Will blogging become essential for lawyers to establish trust?

Social Networks: Going Public or Keeping Private?

Image via CrunchBase Everything you do online is "putting it out there"—that is, putting yourself out there. And when it comes to using Twitter, Facebook, LinkedIn, YouTube, and other social networks, everybody's got an opinion on best practices—how far out there you should put yourself. In my experience as a marketing strategist and owner of … Continue reading Social Networks: Going Public or Keeping Private?