Easy Posting for Blogging Experts and First Timers Alike

I´m pleased to share with ThePRLawyer audience another amazing tool for public relations and marketing professionals called posterous.com. This website is designed for just about anyone to post music, videos, pictures and content on the Internet just by sending an email. There are options for first-time bloggers with simple instructions to get started and more … Continue reading Easy Posting for Blogging Experts and First Timers Alike

Evidence that Facebook Works as Marketing Tool

While we hear about the power of social media as marketing tools, especially for those trying to bootstrap their businesses, but just how effective is it? New research from Utpal Dholakia and Emily Durham of Rice University takes a look at this question. The study is featured in the March issue of the Harvard Business … Continue reading Evidence that Facebook Works as Marketing Tool

Find Long Lost Friends on Facebook

Facebook is now an essential unifying force in many people’s social lives — it helps friends arrange events, wish each other “happy birthday,” solidify communities and social bonds, and share recent memories with images.All of that has been always possible by other, less convenient means, but Facebook helps us do one thing that’s unique to … Continue reading Find Long Lost Friends on Facebook

An army of likable objects: The new Facebook marketing strategy

Since the fan Page was introduced in 2007, marketers on Facebook have been clamoring for fans. Campaigns to drive fan acquisition have ranged from contests to virtual gifts, all in the name of gathering an audience to support future marketing efforts. StepChange, a leading developer of Facebook campaigns, says that once the brands they work … Continue reading An army of likable objects: The new Facebook marketing strategy

Facebook Adding Location Features This Month

Information has leaked that Facebook is set to roll out location-based features for users and brands as soon as this month. According to Advertising Age, users could see location options any day now.These features will include the ability to check in at various locations, including retail spots and restaurants. We’re unclear as to whether users … Continue reading Facebook Adding Location Features This Month