Tools for Tuesday; Evernote [updated]

Here's another '5 Minute University' session. This time on one of my favorite tools, Evernote... Here's a bonus riff that I just added! Here's an outline of the topics... 1 Why Evernote? 1.1 Google Notebook replacement 1.2 Addresses the 'collection bucket' issue 1.3 Key features 1.3.1 Capture anything 1.3.2 Access anywhere 1.3.3 Find things fast … Continue reading Tools for Tuesday; Evernote [updated]

13 Ways Social Media Scares Marketers

Cute! Heidi Cohen has 13 ways social media scares marketers for Friday the 13th. The first one comes up in every social media class and preso her in Northeast Wisconsin… Social media is scary for marketers. Used to controlling their brand and messages, they feel most comfortable using one-to-many media for distribution. By contrast, social … Continue reading 13 Ways Social Media Scares Marketers

How To Feed The Social Media Beast

More good thoughts from Heidi Cohen… Social media is like a hungry teenage boy. As any parent will tell you, when it comes to food, they’re never satisfied. Similarly, social media has a voracious appetite requiring continual feeding in the form of content and communications in a variety of formats. What’s a marketer to do … Continue reading How To Feed The Social Media Beast

Healthy Information Diets are about Quality, not Quantity

The best book I read this week was “The Information Diet” by author Clay Johnson. Recently, he posted on an aspect of his book I find interesting… With information, we seem to have taken the worst concepts of dieting and applied it to our habits. Somehow an information diet meant throwing away your blackberry, deleting … Continue reading Healthy Information Diets are about Quality, not Quantity

10 Steps to Beginner Brand Building

Francine Hardaway of Stealthmode Partners has some good thoughts about brand building for beginners here… So you’ve made the resolution that in 2012 you are finally going to “get into” social media and use it to build a brand for yourself or your business. You’re not a geek, and you’re not with a big corporation … Continue reading 10 Steps to Beginner Brand Building

Trending topics for 1/6/2012

What's hot?“You Are the Future of Content Curation - YouTube - su.pr/2UpP8KTodd LohenryFri, Jan 06 2012 05:41:59ReplyRetweet“Turn your Facebook profile into business cards - on.mash.to/yHnhMRPete CashmoreFri, Jan 06 2012 05:41:59ReplyRetweet“Content Curation: Are You A Fire Hose or A Focusing Lens? | Beth’s Blog - su.pr/1pDncfTodd LohenryFri, Jan 06 2012 05:41:59ReplyRetweet“Facebook Timeline – Pros & Cons … Continue reading Trending topics for 1/6/2012

Trending topics for 1/5/2012

Photo by Todd LohenryPicasa Web AlbumsThu, Jan 05 2012 05:49:40Curation and Content Marketing“The Three C’s of Information Commerce: Consumption, Curation, Creation dlvr.it/13Z3YhTodd LohenryWed, Jan 04 2012 17:18:43ReplyRetweet“Content Curation: If You Can’t Be the Source, Be the Resource - Engage - su.pr/7civvhTodd LohenryWed, Jan 04 2012 17:18:43ReplyRetweet“What on earth is Content Curation as well as How … Continue reading Trending topics for 1/5/2012

Old services meet new media: a tweeting cabbie’s growing business

"Can you pick me up at my place in 15 minutes? Text me when you get here." No, this isn't a text message to a friend or a call to a car service—it's a direct message sent through Twitter to a driver of a Chicago cab. Rashid Temuri, who goes by "Chicago Cabbie" online (@ChicagoCabbie … Continue reading Old services meet new media: a tweeting cabbie’s growing business