Looking to sink your teeth into some good strategic thoughts for a Saturday? Chris Brogan’s got you covered… 2012 is the year where social media oversaturation hits hard. We will scale back on our participation in social networks, and we will most certainly scale back who we choose to follow as sources. This won’t be … Continue reading 97 Ideas for Building a Valuable Platform
Category: Thought Leadership
Getting Things Done [GTD] and content marketing
I maintain that 'how do I add content marketing to my plate and still get home for supper?' is one of the most pressing issues in social media today. The pundits all say that this is the year for curation and content marketing but not a lot of experts are giving direction to thought leaders … Continue reading Getting Things Done [GTD] and content marketing
12 experts on the key thought leadership trends for 2012
Craig Badings has put together an epic post on thought leadership trends for 2012. He starts… I asked 12 people who I consider to be leading global commentators on thought leadership as well as a couple who have produced some amazing thought leadership programs in-house over the years to comment on four critical thought leadership … Continue reading 12 experts on the key thought leadership trends for 2012
Thought Leadership Marketing Advice from Forrester
Thought leadership marketing may be hitting the big time. Forrester Research just published a paper entitled Thought Leadership: The Next Wave Of Differentiation In B2B Marketing. Jeff Ernst, the author of the paper, says: Business-to-business (B2B) ma...
Why I’m a Thought Leadership Curmudgeon
As I’ve gotten older, the things I see in the marketplace bother me more and more. Since there needs to be some benefit to getting older, I’d like to think that I’ve earned the right to curmudgeonhood. That said, here are a few things that I wish...
Todd Lohenry LLC 