Citrix ‘jumps the shark’ with new pricing model

Image via Wikipedia OK, I'm officially pissed. I've been a massive Citrix advocate influencing dozens, if not hundreds, for over 5 years since GoToMeeting first came on the scene and I discovered I could deliver high-quality online meetings for a year for the price of one month of WebEx... Recently, I evaluated GoToTraining and was … Continue reading Citrix ‘jumps the shark’ with new pricing model

Driving traffic using Twitter?

Image via Wikipedia Start here... "If you are a small business owner like me, then you are no stranger to the fact that learning how to master Twitter can seem a little bit like wrestling a hungry alligator. Meaning, there is a steep learning curve and if you mess up it can be deadly. Figuratively … Continue reading Driving traffic using Twitter?

Put your business on the map

Image via Wikipedia Small business owners should pay heed to the opportunities presented by mobile social media as the number of smartphone users climbs... "Small businesses stand to increase their local audience and further their market reach through geolocation platforms, which attach real-world locations to mobile phones. Here are a few ways companies can become … Continue reading Put your business on the map

Ponder this 2/20/2010

Image via CrunchBaseHere are a couple of things to think about this weekend in the social media space..."Whom do we increasingly trust less? Us. It's a finding that strikes at the foundation of many a social-media marketing philosophy: Tapping into peer-to-peer networks is a way for marketers to tell authentic, credible stories to consumers whose … Continue reading Ponder this 2/20/2010

Google Living Stories

Image by wallyg via Flickr Google is like the Lucy van Pelt of media. She is quoted as saying "I'm torn between the desire to create and the desire to destroy."... "Today, a new Google project popped up in Google Labs (Google Labs) that is a unique extension of this effort. It’s called Living Stories, … Continue reading Google Living Stories