Tailored communities give Intel a social-media boost

Why has Intel made such a point to engage across various social-media platforms? You go where your customers are. We have a pretty robust presence on Facebook, Twitter and YouTube. On those platforms we are reaching consumers of all varieties (enthusiasts, gamers, media experts, etc.) We have consistent presence on LinkedIn where we are reaching … Continue reading Tailored communities give Intel a social-media boost

With Great Power Comes Great Responsibility: A Facebook Bill Of Rights

Facebook has come along way from being Mark Zuckerberg’s afterschool project. In fact “The Facebook Effect”, author David Kirkpatrick implied at TechCrunch Disrupt that Facebook was so influential it should be governed by the United Nations, “They are too important to our culture to be left to a private corporation” he said. But, despite the … Continue reading With Great Power Comes Great Responsibility: A Facebook Bill Of Rights

How to tell if your Company is Advanced: 10 Criteria Of Social Business Maturity

Excited about your new Facebook page but don’t know what’s next?  What does a truly advanced company look like in social business?  They can say yes to seven or more of these ten criteria. We’ve been interviewing the most sophisticated brands in the world when it comes to social business for our upcoming report on … Continue reading How to tell if your Company is Advanced: 10 Criteria Of Social Business Maturity