How to set up a Facebook fan page that works

I’ve been talking to several people recently about setting up a Facebook fan page, how to get more fans, and how to use Facebook effectively. Full disclosure: Yes, I have a Facebook page, but it’s private. I use Twitter and LinkedIn for business, but I haven’t set up a page for my copywriting business. However, … Continue reading How to set up a Facebook fan page that works

Has Twitter Has Killed RSS Readers? Traffic To Google Reader Down 27% Since Last Year

RSS readers, the wave of the future a few years ago, are now basically toast, thanks largely (we think) to Twitter, Facebook, and other forms of social media (especially Twitter). RSS readers were unlikely to go truly mainstream anyway, because they're too complicated for mass-market consumers.  And now much of the early adopter market that … Continue reading Has Twitter Has Killed RSS Readers? Traffic To Google Reader Down 27% Since Last Year