Stuff I saved in ‘Reader’ on January 27, 2011

OAA relaunches as Outdoor Media CentreJanuary 26, 2011 Print Documents and Emails from Your Phone With Google Cloud PrintJanuary 25, 2011 Is ‘social media’ becoming a check-list silo item?January 24, 2011 7 Tips for Writing a Killer Blog Post That Actually Gets ReadJanuary 24, 2011 Comic for January 24, 2011January 24, 2011 5 Perceived Objections … Continue reading Stuff I saved in ‘Reader’ on January 27, 2011

Home bases and outposts…

Darren Rowse of ProBlogger has been reading my mail. Or attending my seminars. Or both. Seriously, he does a great job in this video of explaining some of the tactics that I use to drive traffic to my blog...

5 reasons why companies should spend LESS time listening to social media experts

via mackcollier.com "Your company should be aware of what the leaders and experts in this space are saying and doing. But you shouldn’t do anything simply because they are, nor should you dismiss their methods simply because you believe that ‘social media experts’ are all ‘snake oil salesmen’. Look for trends, ways that most of … Continue reading 5 reasons why companies should spend LESS time listening to social media experts

Stuff I saved in ‘Reader’ on January 25, 2011

Email Evolution: Web-based Email Shows Signs of Decline in the U.S. While Mobile Email Usage on the RiseJanuary 24, 2011 Google Replaces ‘Reader’ Link With ‘Photos’ In Gmail, Users In A TizzyJanuary 21, 2011 Why collecting email addresses on your Facebook Page won’t workJanuary 21, 2011 Real Estate & Social MediaJanuary 21, 2011

Your Social Media Followers Are Your Best Customers

If you’ve ever suspected your social media followers are your best customers, your instinct was correct.  The customers who choose to follow you on social channels are considerably more apt to promote your brand to others, at least, that’s what a recent internal study at Eloqua tells us. Inspired by a conversation with SiriusDecisions VP … Continue reading Your Social Media Followers Are Your Best Customers

What I’d Like to See From Location Based Marketing Services

via dannybrown.me "Location based (or geo-located) marketing is getting a huge amount of buzz at the minute, as Twitter apps connect location tweets to its service, Foursquare is credited with Domino’s Pizza’s UK success and smartphone users get ready for augmented reality to guide their leisure time. And then there’s Facebook’s continued assault on world … Continue reading What I’d Like to See From Location Based Marketing Services