Blog

What do the latest social media stats mean for your business?

Posted on by Todd Lohenry in Social Media, Trends

Image by the tartanpodcast via Flickr A global business I’m working with is run by a very successful woman who is rarely in her office–or in her home state, for that matter.  She spends a large percentage of her time developing relationships with her clients in other parts of the world and making them wildly … Continue reading What do the latest social media stats mean for your business? →

Facebook Now Worth More Than Dell, eBay, Yahoo or Starbucks… on Paper

Posted on by Todd Lohenry in Facebook

Did you know that Facebook is worth more than Research in Motion, Starbucks, Dell, Yahoo, Adobe, Intuit or eBay? That’s according to a wide variety of investments and valuations that have shot Facebook’s stock into the stratosphere.Although Facebook is a private company, investors have been buying and selling shares of the Silicon Valley darling in … Continue reading Facebook Now Worth More Than Dell, eBay, Yahoo or Starbucks… on Paper →

How Businesses Are Unleashing Their Employees’ Social Media Potential

Posted on by Todd Lohenry in Social Media, Thoughts

Image via CrunchBase We know it’s a brave new world for consumers and brands. If United breaks your guitar, or your Maytag doesn’t work properly, you can take on the company that messed with you via social media — and you may well win. But technology empowerment works both ways. Consumers can take a stand … Continue reading How Businesses Are Unleashing Their Employees’ Social Media Potential →

Does the internet make you happy?

Posted on by Todd Lohenry in Facebook

Apparently so say the Brits... "There are those who believe that too much time spent on the Internet makes people less social and causes them to lose touch with the real world, but a new British study released today found that access to the Internet and the web, and especially to social networks such as … Continue reading Does the internet make you happy? →

Are Twitter followers better than Facebook fans?

Posted on by Todd Lohenry in Facebook, Social Media

"Marketers looking to push out the most effective messages to opt-in recipients must understand how audiences differ across channels and what causes them to connect with brands. Marketing venues that seem similar may differ strongly if their users have different needs and motivations. According to the final edition of ExactTarget’s “Subscribers, Fans and Followers” report, … Continue reading Are Twitter followers better than Facebook fans? →