Author: Todd Lohenry

The internet is filled with bright, shiny objects. Many of them end up here! A @toddlohenry project. Be shiny!!!

Driving traffic using Twitter?

Posted on by Todd Lohenry in Social Media, Technology

Image via Wikipedia Start here... "If you are a small business owner like me, then you are no stranger to the fact that learning how to master Twitter can seem a little bit like wrestling a hungry alligator. Meaning, there is a steep learning curve and if you mess up it can be deadly. Figuratively … Continue reading Driving traffic using Twitter? →

Das social media manifesto 2/22/2010

Posted on by Todd Lohenry in Blogging, Facebook, Social Media

Image by Joi Ito via CrunchBase Let's start with some good stuff from Loic LeMeur, founder of Seesmic and social media expert... "Tomorrow I am giving a talk at Stanford University with Robert Scoble and MC Hammer on how social software changes marketing so I thought like sharing a few points here and had to … Continue reading Das social media manifesto 2/22/2010 →

Some straightforward thoughts on social media…

Posted on by Todd Lohenry in Blogging, Facebook, Social Media

...from Wisconsin social media guru [no, that's not an oxymoron!] Dana VanDen Heuvel... "Social media is an umbrella term for online technologies that connect people through networking, according to Dana VanDen Heuvel, founder and president of the Marketing Savant Group, Green Bay." Source: Social media connects organizations, customers | greenbaypressgazette.com | Green Bay Press-Gazette He … Continue reading Some straightforward thoughts on social media… →

Ammunition for your social media arsenal

Posted on by Todd Lohenry in Facebook, Social Media

Cover via Amazon Here's an interesting find from Mitch Joel... "About a year ago, famed Marketing professor, Ken Wong, spoke at a private dinner event. During his talk, he pushed for Marketers to really take a serious look at the many Digital Marketing opportunities, but then cautioned the Digital Marketers in the audience that there … Continue reading Ammunition for your social media arsenal →

Put your business on the map

Posted on by Todd Lohenry in Social Media, Technology

Image via Wikipedia Small business owners should pay heed to the opportunities presented by mobile social media as the number of smartphone users climbs... "Small businesses stand to increase their local audience and further their market reach through geolocation platforms, which attach real-world locations to mobile phones. Here are a few ways companies can become … Continue reading Put your business on the map →

Ponder this 2/20/2010

Posted on by Todd Lohenry in Facebook, Social Media, Technology

Image via CrunchBaseHere are a couple of things to think about this weekend in the social media space..."Whom do we increasingly trust less? Us. It's a finding that strikes at the foundation of many a social-media marketing philosophy: Tapping into peer-to-peer networks is a way for marketers to tell authentic, credible stories to consumers whose … Continue reading Ponder this 2/20/2010 →