Author: Todd Lohenry

The internet is filled with bright, shiny objects. Many of them end up here! A @toddlohenry project. Be shiny!!!

How Much Is a Facebook Fan Really Worth?

Posted on by Todd Lohenry in Facebook, Social Media

Lots of companies — more every day, it seems — want to have Facebook “fan” pages, where customers or would-be customers can connect with them and become part of their online community. But what are those fans actually worth to a company? Everyone has their own views on that question, but now a social media … Continue reading How Much Is a Facebook Fan Really Worth? →

There Are No More Blind Dates

Posted on by Todd Lohenry in Social Media

The socially powered Web has become the tool of choice to find business and personal information about the people, products, services, and companies we are considering doing business with. Because people know they can do a quick bit of research and often discover additional information before making purchase decisions, it’s become a standard part of … Continue reading There Are No More Blind Dates →

Cosmic Spectators Train Their Sights on South Africa

Posted on by Todd Lohenry in Social Media

via gizmodo.com What would Todd do? I have a friend from church who has a blog about missions in South Africa. He's also interested in soccer. If I were him, I'd view all of the World Cup activity as a gift from God and use the 'e1evation workflow' of 'consume, create, communicate' to grab as … Continue reading Cosmic Spectators Train Their Sights on South Africa →