Author: Todd Lohenry

The internet is filled with bright, shiny objects. Many of them end up here! A @toddlohenry project. Be shiny!!!

How to Become a More Savvy Networker Online

Posted on by Todd Lohenry in Social Media

Building up a business network isn’t easy, but it is essential if you intend to succeed anywhere in the world of business. This is especially true of small businesses without the track records of larger, more established organizations. Personal connections can mean all the difference between profitability and bankruptcy.In a previous article, I wrote about … Continue reading How to Become a More Savvy Networker Online →

5 Social Media Best Practices for Business

Posted on by Todd Lohenry in Social Media

Social networks and blogs are changing how consumers find places and services, how and where they share their experiences, and eventually, where they will spend their time and money. Without an understanding of, and participation in, social networks, you can miss shaping and contributing to the decision-making process of those who define the success of … Continue reading 5 Social Media Best Practices for Business →

How to Write a Social Media Policy

Posted on by Todd Lohenry in Blogging, Facebook, Social Media

An office worker was fired after her employer discovered her sex blog.  A waitress was fired for venting about a customer on Facebook.  A woman lost a job offer at Cisco because of something she said on Twitter.  These incidents illustrate why it might be wise to create a social media policy for your employees. … Continue reading How to Write a Social Media Policy →

Money For Nothing And Your Clicks For Free #2

Posted on by Todd Lohenry in Facebook, Social Media

Social Media is not about "how many" people you are connected to, but rather "who" you are connected to. Instead of focusing on how many people are now following you on Twitter, why not start by digging into who is currently following you, why they are doing so and what you can do to help … Continue reading Money For Nothing And Your Clicks For Free #2 →

Facebook for fun and profit

Posted on by Todd Lohenry in Facebook

I'm teaching a class this morning for the Kewaunee County Economic Development Corporate at NWTC. Here are some of the materials I'm using... Download now or preview on posterous Facebook_for_fun_and_profit.pptx (1360 KB) Download now or preview on posterous facebook_for_business_ebook_from_hubspot.pdf (1828 KB) Posted via web from e1evation, llc