Use energystar.gov to find resources for energy efficiency

EnergyStar.gov is a great resource for finding information on energy efficiency. It has a wide variety of resources, including: Product information: You can find information on ENERGY STAR certified products, including appliances, electronics, and light bulbs. These products meet strict energy-efficiency standards, so you can be sure that they will save you money on your … Continue reading Use energystar.gov to find resources for energy efficiency

What are targeted conversations according to the Customer Centric Selling methodology?

Targeted conversations are a key part of the Customer Centric Selling methodology. They are conversations that are specifically designed to address the needs of the customer. In order to have a targeted conversation, you need to first understand the customer's needs. This can be done by asking questions and listening to the customer's answers. Once … Continue reading What are targeted conversations according to the Customer Centric Selling methodology?

Energy waste reduction for chillers

Chillers are a major source of energy consumption in many buildings. They can account for up to 50% of a building's electricity use during peak cooling months. There are a number of steps that can be taken to reduce energy waste in chillers, including: Selecting the right chiller for the application. When selecting a chiller, … Continue reading Energy waste reduction for chillers

The 6 Most Important Things to Do When Starting a New Business

You had a great idea and started a new enterprise, but what concrete steps can you take to ensure that it's successful? Here's the part that resonated most with me: According to Statista, the average time social media users worldwide spent on associated platforms amounted to 145 minutes per day in 2020, and DataReportal’s latest stats count the number … Continue reading The 6 Most Important Things to Do When Starting a New Business

Use RSS to Stay on Top of Competition

It's one of the most convenient, time-saving Internet innovations to surface over the past few years: Really Simple Syndication (RSS) is a technology that pools online content that matters to you -- be it sports scores, movie reviews, fashion articles, tech blogs, or political podcasts -- and consolidates these 'feeds' for you in one place … Continue reading Use RSS to Stay on Top of Competition

Local Search Engine Optimization

This article was written by AI off the suggestion of a title. Amazing, no? Local SEO means optimizing your company website so that people living in its environment can find your business through search and related terms. Location factors such as business entries in Google My Business, local listings, data aggregator ratings and local customer … Continue reading Local Search Engine Optimization