Seth Godin on strategy vs. tactics... New media creates a blizzard of tactical opportunities for marketers, and many of them cost nothing but time, which means you don't need as much approval and support to launch them. As a result, marketers are like kids at Rita's candy shoppe, gazing at all the pretty opportunities. Most … Continue reading Strategy vs. tactics in social media…
Tag: Social network
There is no ‘easy button’…
Image by spackletoe via Flickr...for social media, but there are some good, fast, and cheap tools that are simple to use and support the social media lifestyle. Unfortunately, most companies are taking a different approach. My good friend Dana VanDen Heuvel scratches his head here..."I was in a meeting recently where I witnessed a demonstration … Continue reading There is no ‘easy button’…
5 ways social media is changing our daily lives…
This one's a keeper... "It is hard to know sometimes how our life has changed until we stop for a moment and look at how different it is from ten or even five years ago. In recent years social media, likely more than anything else, has significantly impacted most of our daily lives. Envisioning the … Continue reading 5 ways social media is changing our daily lives…
Facebook for Fun and Profit…
Over the past 10 days I've had the opportunity to speak twice on the topic of 'Facebook for Fun and Profit' to LinkedIn groups Link Greater Green Bay and Link Appleton [thanks again, Mark and Stacie]. Here's a post I wish I had in my aresenal before I did the preso -- it includes some … Continue reading Facebook for Fun and Profit…
Welcome…
...to all my new friends from the Green Bay Chamber of Commerce 'How to be a social media rockstar' event -- it was great to meet you all at St. Norbert yesterday! Your heads are probably all swimming from all the content I crammed into the preso yesterday. Is there anything you'd like me to … Continue reading Welcome…