Twitter trends this week @e1evation

I’ve hit the Twitter wall! Apparently my ‘twitter ho‘ strategy of follow everyone is tragically flawed…

This week in Google @e1evation

By now, most people have heard that the Google motto is 'don't be evil'. Current trends in social media indicate that many are wondering whether or not Google has forgotten that mantra and took a left turn somewhere in 2011. Even I, the Google fan boy that I am, must admit that some of Google's recent changes -- like the ones made to Google Reader on November 1, 2011 -- have left a sour taste in my mouth...

Google trends for 2/1/2012

Google, Gmail, Google Reader, and now Google+ are all a vital part of a content management and marketing for thought leadership system. I use Gmail and Google Reader for content management and Google+ for content marketing. Gmail, and it's business version Google Apps for Business, are critical for managing what I call 'just in time' … Continue reading Google trends for 2/1/2012

Google Reader tips and tricks for content management

My readers know well my passion for Google Reader and the power it brings to content management. Last week I cracked the code on autoposting to Twitter with the help of ifft.com and I've prepped a Google Reader tips and tricks video that I'll share with you later in the post. First, though, here's something … Continue reading Google Reader tips and tricks for content management

How To Feed The Social Media Beast

More good thoughts from Heidi Cohen… Social media is like a hungry teenage boy. As any parent will tell you, when it comes to food, they’re never satisfied. Similarly, social media has a voracious appetite requiring continual feeding in the form of content and communications in a variety of formats. What’s a marketer to do … Continue reading How To Feed The Social Media Beast

Stop lying to yourself!

The problem isn't writer's block... …it’s actually writing the damn post. You don’t need ideas, open Google Reader or join #Blogchat.  You’ll have enough ideas to write posts for the next year. The problem is, when you actually WRITE the post, then it’s real.  Then you are dangerously close to publishing it.  Which means suddenly … Continue reading Stop lying to yourself!