Image via WikipediaTom Peters wrote this article over 12 years ago, but it's truer now than it was then..."The good news -- and it is largely good news -- is that everyone has a chance to stand out. Everyone has a chance to learn, improve, and build up their skills. Everyone has a chance to … Continue reading The brand called you
Tag: Brand
How often should I post?
Image via WikipediaLet's start here..."Without question, blogging provides an effective way to market your business, be a valuable resource and build your personal brand online. And most folks know that, generally, the more frequently you blog, the higher your traffic. But does that mean you should follow the advice of many to create a new … Continue reading How often should I post?
define:brand
I got this from Seth Godin who got it from the Google dictionary..."A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter or a donor) doesn’t pay … Continue reading define:brand
The Brand called You…
Image via Wikipedia ...is not a new concept -- Tom Peters rolled it out a couple of years ago -- but it's just as relevant today as it was then. Even more so! "That cross-trainer you're wearing -- one look at the distinctive swoosh on the side tells everyone who's got you branded. That coffee … Continue reading The Brand called You…
Persistence…
"Persistence isn't using the same tactics over and over. That's just annoying. Persistence is having the same goal over and over." Seth Godin
Todd Lohenry LLC 