According to Mashable,schools are on a short list of organizations that have been notoriously slow to adopt emerging tech. But within the last few years, as social media becomes more integral to students’ lives, educational institutions are finally catching on, and catching up. When it comes to higher ed, there are not only opportunities for … Continue reading How Higher Education Uses Social Media
Category: Social Media
Online Privacy Tips
Lately, I have been pondering the price of free. Perhaps it was the revelation @ Mashable that my Google information is worth $5,000 per year to marketers that got me thinking, but for the time being if you decide to use these tools, at least be smart about how you do it… Online Privacy Tips [Infographic] … Continue reading Online Privacy Tips
A Who’s Who of Social Media
Not all social networks are created equal. Knowing which one to use in order to reach your target audience is critical. This infographic may be of some help… Visual Loop - A Who's Who of Social Media
Blogging and its role in content marketing
Blogging is fundamental to an effective content marketing campaign. In my humble opinion no other tool is more effective in driving people to your thought leadership position. Why?
This week in LinkedIn @ e1evation
LinkedIn has been the 'red headed step child' i.e., the neglected tool in my content management and social media strategy for awhile. Thank goodness my class at Northeast Wisconsin Technical College forces me to get current at least three times per year! Where would I be without those students?
Twitter for content management and marketing
I summarize the top Twitter news every Thursday at this time...
Google trends for 2/1/2012
Google, Gmail, Google Reader, and now Google+ are all a vital part of a content management and marketing for thought leadership system. I use Gmail and Google Reader for content management and Google+ for content marketing. Gmail, and it's business version Google Apps for Business, are critical for managing what I call 'just in time' … Continue reading Google trends for 2/1/2012
Trending topics in Facebook and social media for this week
Love it? Hate it? Facebook must be part of a complete social media tool kit. I originally started using Facebook five or six years ago to start keeping tabs on my high school boys -- now I teach Facebook for Business as part of my social media certification class. I have to admit that while … Continue reading Trending topics in Facebook and social media for this week
Google Reader tips and tricks for content management
My readers know well my passion for Google Reader and the power it brings to content management. Last week I cracked the code on autoposting to Twitter with the help of ifft.com and I've prepped a Google Reader tips and tricks video that I'll share with you later in the post. First, though, here's something … Continue reading Google Reader tips and tricks for content management
Tools for content management; Quotelove
On Tuesday, I usually focus on tools for content management and marketing for thought leadership. I had just prepared a post on Google Reader tips and tricks when my good friends at Zemanta shared a little tool from their labs they call Quotelove. Quotelove is a nifty tool for curation that allows me to highlight … Continue reading Tools for content management; Quotelove
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