What Is Schema Markup and Why Is It Critical to Local Business?

Baffled by structured data, schema markup, and rich results? Here Martha van Berkel proves why speaking the search engines' own language is going to be critical for local businesses in 2018, and explains how voice search, personal assistants, and chatbots are soon going to come into their own. Source: What Is Schema Markup and Why … Continue reading What Is Schema Markup and Why Is It Critical to Local Business?

The Big Guide To Google Questions And Answers

Mike Blumenthal writes: Our first post introduced you to Google Questions & Answers (Q&A), in our second article of this 3-part series we dive deeper into this new feature, it’s impact, stats and more.  The third article focuses on the plan to manage and succeed with Google Q&A. Why Does Google Q&A Matter? Source: The Big … Continue reading The Big Guide To Google Questions And Answers